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Blog Entries by Scott Mendelson from 04/2011

Weekend Box Office: Hop Scores $38m, Source Code and Insidious Open Well, Sucker Punch Crashes

| Posted 04.03.2011

Until tomorrow's final numbers are released, Hop has the top opening weekend of 2011. Universal didn't even bother hyping the celebrity voices, instead selling the various cuddly characters.

The Shot Heard Round the Industry... Studios' doomed plan for pre-DVD Video On Demand.

| Posted 04.05.2011

Fox, Warner Bros, Sony, and Universal have announced this week that they will begin offering 'first-run' theatrical features on Video On Demand through DirectTV just sixty days after their theatrical release.

HuffPost Review: Your Highness

| Posted 04.05.2011

Your Highness is fatally-stymied by a script that still thinks that smoking weed is inherently funny, the "f-word" is by-itself comic gold, and homosexuality is automatically repulsive.

Weekend Box Office: Hop Tops Again, Soul Surfer Surprises, Your Highness Underwhelms

| Posted 04.10.2011

There were four new releases this weekend and frankly none of them did well. Oddly enough, all four were female-driven, which means they should have been spread out. Instead they hurt each other.

Weekend Box Office: Rio Tops, While Scream 4 Under-Performs and The Conspirator Surprises

| Posted 04.17.2011

If the estimate holds, Rio will become the first pic of the year to top $40 million. There will be talk that the film should have opened higher due to being 3D, but 2011 is quickly proving that 3D is no longer an enticement.

HuffPost Review: Scream 4 (2011)

| Posted 04.18.2011

It is rare that a film spends such a large chunk of its running time basically admonishing its own existence. Yet Wes Craven's return to the world of Scream is not only a relatively unnecessary franchise revival, it wears its uselessness on its sleeve.

You Say Slump, I Say 'Smaller Movies With Legs'

| Posted 04.20.2011

When you look at the numbers on a movie-by-movie basis, you notice something wonderful. A flood of mid-budget, adult-skewed movies have opened at or above expectations. That's the Hollywood we claim we want, so why are we complaining?

Weekend Box Office: Rio Holds Strong, Madea and Water for Elephants Open Well on Easter Weekend

| Posted 04.24.2011

It was another 'everybody wins' at the box office this Easter weekend, as every major new release opened at or above expectations, while most of the older movies had strong holds.

HuffPost Review: Fast Five

| Posted 04.27.2011

Fast Five succeeds where the previous four films failed, crafting an epic, yet intimate action adventure story that is rooted in character and chemistry as much as it is rooted in car crashes and explosions.