In the age of email, texting, online bill pay and cellphones, good old-fashioned snail mail seems about as cutting edge as 8-Tracks. That hasn't stopped the U.S. Postal Service from trying to drum up business, though – and their latest ploy to get you to send someone a letter instead of an email plays on our love of Disney and Pixar.
Starting next August, customers will be able to purchase a pane of 20 stamps featuring five distinctive designs from Pixar's classic animated films. The new series, entitled "Send a Hello," are an offshoot of the classic "Art of Disney" series that appeared between 2004 and 2008. That set was originally intended to have three installments with iconic Disney scenes and characters depicting friendship, romance and celebration. The sets were so successful that they spawned two follow-up releases, these revolving around imagination and magic.
With those successful campaigns behind them, the USPS was eager to once again work with the House of the Mouse, and what better focus than the films of Pixar? Each of the company's releases have been nominated for a Best Animated Feature Oscar, with five of them winning. The characters have become instantly recognizable for a new generation of film fans and the values of family and friendship exemplified in the titles have wide-ranging appeal.
The new stamps will feature Lightning McQueen and Mater from 'Cars,' Buzz Lightyear and two aliens from 'Toy Story,' Linguini and Remy the Rat from 'Ratatouille,' Carl Fredricksen and Dug from 'Up' and lovable robot Wall*E from the film of the same name. Each of the stamps features some fantastic artwork in the instantly recognizable Disney Pixar style. The stamps look so great that it almost seems a shame to ruin them by sticking them on a letter...
With Pixar now set to join the likes of Bugs Bunny and 'The Simpsons' with their own stamp series, what other animated series would you want to see adorning the letters in your mailbox?