Carla Gugino in 'Elektra Luxx'

The 2010 South by Southwest Film Festival announced its first titles the old-fashioned way: by mail. On Saturday, I received an advertising piece from SXSW that included "a taste of the films planned for 2010." Elektra Luxx, directed by Sebastian Gutierrez, will have its world premiere at the fest. The film is a sequel to Women in Trouble, which debuted at SXSW last year, and again stars Carla Gugino (pictured above). She plays a porn actress "whose life descends into chaos when she discovers she's pregnant." Timothy Olyphant, Alicia Silverstone, and Justin Kirk also star. Gutierrez was working on the sequel even before Women in Trouble hit theater screens.

No Crossover: The Trial of Allen Iverson, will also be showcased at SXSW. Steve James, whose Hoop Dreams recently celebrated its 15th anniversary -- Roger Ebert calls it "the great American documentary" -- directed. No Crossover is part of ESPN Films' 30 for 30 series; James returned to his hometown of Hampton, Virginia to "revisit a pivotal moment not just in that city's sports history, but its social and racial history as well." In February 1993, future NBA star Allen Iverson, 17 years of age, became involved in a bowling alley brawl pitting young black men against white patrons. The doc examines the impact on Iverson and the community.

Fest goers can also attend the first public screening of Hubble 3D at the Bob Bullock IMAX Theater, enabling them to "journey through distant galaxies and accompany space-walking astronauts." Cool! SXSW will be held in Austin, Texas from March 12-21 and Cinematical will cover it in full force. Until then, we'll be checking our mail for further announcements.