The genre-spoofing indie film 'Transylmania' endured the worst opening in the history of the domestic box office over the weekend for a movie opening up in more than 1,000 theaters, according entertainment news site TheWrap. Vampire movies don't always work.
The genre-spoofing indie film 'Transylmania' endured the worst opening in the history of the domestic box office over the weekend for a movie opening up in more than 1,000 theaters, according entertainment news site TheWrap.
Distributed by Full Circle Releasing, the movie took in just $274,000 playing at 1,007 theaters. That was worse than the previous holder of the dubious mark, 1991 indie film 'Rich Girl.'
Starring Patrick Cavanaugh, who plays the regular bit role of Smitty on AMC's 'Mad Men,' 'Transylmania' is the third-part sequel to director-producer brothers Scott and David Hillenbrand's 'Dorm Daze' series.
The R-rated 'Transylmania' follows the 'Dorm Daze' crew as they venture to Romania and get into raunchy vampire adventures.
The first two movies in the franchise had been released in the U.S. primarily on DVD. However, with 'The Twilight Saga: New Moon' generating record box-office returns, the Hillenbrand's -- who set up Full Circle to distribute 'Transylmania' -- thought the theater was the right place to be this time.
"We picked a release date to be three weeks after 'New Moon,' hoping that everyone will have really enjoyed the 'New Moon' experience and they'll be ready to step back and watch the first vampire comedy that's poking fun at the genre," Scott Hillenbrand told IF Magazine.
However, besides being vexed by sparse promotion and audience awareness -- not to mention a zero score on movie-review site Rotten Tomatoes -- 'Transylmania' also wasn't helped by the fact that much of its college-aged target audience is in the finals crunch right now.
That was a really tough play date they selected," one studio distribution official told TheWrap.