CATEGORIES Action, Independent, Lionsgate Films, Newsstand, Movie Marketing, Comic/Superhero/Geek, Images, Posters, Movie Photos, Movie News, Cinematical
Exclusives have become tricky things in our field that I held off sharing these Kick-Ass posters, which debuted on IGN on Friday. But now you might need some inspiration for your Monday in the form of home made teenage vigilantes. Kick-Ass is based on the Mark Millar miniseries, and is directed by Matthew Vaughn. It's had a pretty crazy ride to the big-screen, as when it was first optioned no studio wanted to touch it because of its teenage violence and foul language. Vaughn went the indie route and it's paid off with a lot of ComicCon buzz, fan enthusiasm, and a distributor in Lionsgate.
So far, Lionsgate is handling the marketing well. The poster designs are quite classy (I've put a high-res version in the gallery), which go with the daring approach of not showing a single face. Instead we only get the, ahem, asses of Red Mist, Kick-Ass, Hit Girl, and Big Daddy. I particularly like the nod to Nite Owl in Big Daddy's silhouette. Very appropriate for something that borrows from the real world "heroes" of Watchmen, no?
In a sign that its April 16, 2010 date isn't too far away, the official site went live on Friday and the trailer is set to debut on MySpace in 12 days. We'll bring it to you here on Cinematical, so no need for you to stress ... just us! Hey, we're vigilantes in our own way.