As much as I love James Franco (for reasons both personal and professional) I sometimes worry he's going to wear out his welcome with these shorts that keep popping up wherever you look. So far, we've had acting lessons, re-enactments of The Hills, commencement speeches, and even abstract art ... and now we've got Gucci. Over at Funny or Die, they have the latest comedy short which is presented as outtakes from the actor's turn as a spokesmodel for Gucci, and even though you know what to expect from the moment you hit play, that doesn't mean that it won't make you laugh (in my case there was even a little snorting involved).

But maybe the genius of Franco is that you can never quite guess what he's going to do next (I mean, I don't think anyone saw the General Hospital stint coming). He's still a movie star after all, though, and his upcoming roles in the Steve Carell and Tina Fey comedy Date Night, along with his portrayal of Beat poet Allan Ginsberg in Howl, guarantees that his comedic and dramatic skills won't be going to waste any time soon. But as this short proves, maybe his most memorable attribute will always be that he's never afraid to make a complete ass of himself -- a lovable quality if there ever was one.

After the jump: what Gucci didn't want you to see and another Franco classic....




Here is the original commercial starring Franco in full 'Blue Steel' mode.


As an added bonus: my personal favourite Franco short.