Megan Fox in 'Transformers: Revenge of the Fallen'The numbers are in. Moviegoers worldwide voted with their hard-earned dollars (and euros and other monetary currencies) and elected to go see Michael Bay's Transformers: Revenge of the Fallen. Box office receipts placed the sequel at the top of this year's heap o' blockbusters, and by the time all is said and done, the film could rank among the top box office earners of all time. But why did so many people go buy tickets? Why did you?

As pointed out by Eugene Novikov, Transformers 2 "received the most hysterically negative reviews of 2009." Only 21% of reviews by critics at Rotten Tomatoes were positive. (Surprisingly, it fared better at the pickier MetaCritic, with 36% positive.) Eugene acknowledged that it's the kind of movie that defines "critic-proof." So, obviously, critical opinion had no bearing on the box office. Why did this movie hit so big? In his analysis, industry observer David Poland felt that producer Don Murphy and director Michael Bay should be celebrated, the former "for truly believing in this concept being a big home run" and the latter "for understanding the images that will draw massive numbers of people based on 2 minutes or less of images." So was it all about the concept and the trailers?

Marketing obviously plays a huge role in determining how a movie opens, as does, to a somewhat lesser extent, the cast and director. But what was it about Transformers: Revenge of the Fallen that pushed your button(s), elevating it to "must see" status? Take our poll and let us know!