I'm not exactly sure where IMP Awards dug up this alternate poster for Kevin Smith's Zack and Miri Make a Porno, but for my money, it's an equally creative and eye-catching way to sell the stars compared to the current stick-figures-and-'Porno'-free campaign ... a campaign which, it should be said, hasn't stopped the flick from grossing $20 million by this past weekend, which is about on par with most of Smith's recent work and (again) not bad for an advertising angle that didn't push either his name or the faces of leads Elizabeth Banks and Seth Rogen.

Besides, I really don't think the bright colors and cute animals would have led anyone to believe that the (admittedly sweet) Zack and Miri falls in line with, say, Happy-Go-Lucky, but we'll honestly never know if swapping colors for controversy would've had the same effect. (Hey, I still think that the Canadian poster would've done just fine.)

Check out this new (cutesy?) poster after the jump ...