According to The Hollywood Reporter, Emerging Pictures founder Ira Deutchman and producer Will Packer are teaming with Clark Atlanta University to start a film marketing and distribution course for African-American college students across the country, including HBCU -- Historically Black Colleges and Universities. It will be organized by a prof, led by industry names and then aired on the Internet. The course will first focus on Honeydripper, before the film is released in New York and LA on December 28 (along with Atlanta and Chicago on January 18 and wide release the month after). Selected students will work with the film's distribution team to create and and put into action a grassroots marketing campaign. How cool is that?! Lucky buggers.
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