So, as the story has it, Alejandro González Iñárritu (Babel), Alfonso Cuarón (Children of Men) and Guillermo del Toro (Pan's Labyrinth) have set up a production company. Eager to start off with a bang, the first feature to be backed by the company is Rudo y Cursi, which to us English-folk is "Rough and Corny." Why is it a bang? First, it was written, and will be directed by, Carlos Cuarón -- Alfonso's brother and co-writer on Y tu mamá también. Second, and more notably for audiences, it will re-team Mama stars Gael García Bernal and Diego Luna. Where Mama dealt with sex and friendship, Rudo is about two brothers who play professional soccer and are embroiled in a life-long competition, while still, as Iñárritu explains: "once again exploring the same themes of rivalry."

Now, let's go over the track record of those involved. Iñárritu is responsible for Amores perros, 21 Grams and Babel; Alfonso has Mama, Harry Potter and the Prisoner of Azkaban, Paris, je t'aime and Children of Men; del Toro has Pan's and Hellboy and Carlos has Mama. Then there are Bernal and Luna, who also have their share of cinematic success and on-screen chemistry. As CBC states, the filmmakers are responsible for 16 Academy Award nods all on their own. It's like a paved, golden road that I hope leads to more recognition, and holds up under the weight of acclaim. The film has been in production for a few weeks in the small town of Cihuatlan, near a banana plantation that the Cuarón brothers visited as kids.