It's basically one of those "misdirection" trailers in which we're expected to think we're watching a "serious" promotional piece ... and then it's all fun and giggles when we get a flying dog thrown at the screen. Plus, and I know it's a major piece of geeky nit-pickery, but this cute little pup doesn't look a thing like Underdog! Someone get me the canine casting directors on the phone! Opening August 3 (against the teen comedy Charlie Bartlett and the spy thriller The Bourne Ultimatum), Underdog looks to have been a fairly "collaborative" production, what with its three screenwriters and ten (yes, ten) producers.
The title pup is voiced by Jason Lee; the supporting cast includes Peter Dinklage, Jim Belushi, Patrick Warburton and (the voice of) Amy Adams; and the tagline "One Nation Under Dog" is sure to cause some complaints across the bible belt. Bet on it.