The problem, as the article states, is that once a studio announces that a film is being pushed back, it is basically announcing that "this sucker ain't done yet, we're putting it back in the oven and hoping for the best!" That kills any sort of forward momentum the film has, makes people scratch their heads and wonder what the heck the problem is, and almost always gives rise to a rumor somewhere that something has gone terribly wrong. It's bad enough when a studio doesn't hold any press screenings, like the recent Snakes on a Plane, but even worse when they reschedule anything for a year later. Just look at what happened to Mike Judge's Idiocracy. Shelving it made the movie even dumber.
- 7 Wonderfully Weird Bill Murray Shenanigans - POPSUGAR
- Jon Stewart Shames NFL Over Ray Rice - HitFix
- 'Big Hero 6' Preview - ScreenCrush
- Honest Trailers: 'Godzilla' (2014) - ScreenJunkies
- 25 Comic-Book Movies That (Thankfully) Never Happened - Vulture
- These 11 Freaky 'American Horry Story' Gifs Will Give You Nightmares - POPSUGAR
- 16 Shameless Product Placements in TV & Movies - Vulture
- The 5 Best New Comedies This Fall - POPSUGAR
- See Anna Kendrick Singing in 'The Last 5 Years' - Vulture
- 'Frozen' Returning With New Animated Short - ScreenCrush
Around the web
Stay Connected with Moviefone
Download the Free App!