Just two days before it hits international screens, Ron Howard's The Da Vinci Code will have its world premiere at the Cannes Film Festival. The film - which will be screening out of competition - is set to open the Festival on May 17, thus giving the film a final media push (because, you know, it will desperately need more publicity) as it kicks off what is expected to be a massive box office bonanza. For the huddled French masses who can't get tickets to Cannes' opening night, the movie will open in cinemas nation-wide on the same day, thus giving the French a leg up on the rest of us. Damn them!

An interesting tidbit regarding Howard's Cannes history: his first visiting to the festival was in 1988 when he appeared with, of all things, Willow. (Don't get me wrong here - Willow rocks. But at Cannes? It's hard for me to imagine "Willow! Use the stick!" reverberated over the heads of critics and Hollywood royalty.)

[via Dark Horizons]